PRIVACY STATEMENT FOR LIFEBIO.COM
LifeBio Inc. ("We", "Us" or "LifeBio.com") has developed this privacy policy to
demonstrate to You, the user ("You") of the LifeBio.com web site (the "Site"),
Our commitment to Your privacy. LifeBio.com will not sell, rent, or share any
identifiable information regarding LifeBio Members ("You" and "Your") such as
name, address, email addresses or credit card numbers to any third party without
Your prior knowledge and consent. LifeBio.com is committed to protecting Your
privacy. By using the LifeBio Service, You consent to the collection and use of
information in the manner described below. If We decide to change Our Privacy
Policy, We will post those changes on this page. Changes to Our Policy will be
prospective only. LifeBio.com recommends that You check this page from time to
time for changes to make sure You are aware of our latest privacy practices. If
LifeBio.com intends to use Your personally identifiable information in a manner
contradictory to this Privacy Policy at the time You provided the information,
We will notify You by email beforehand to obtain active written or email
consent.
Types of Information We Collect?
When registering at LifeBio.com, We will ask registrants for contact and
demographic information (Mr./Mrs./Ms., First/Middle/Last Name, email Address,
Address, City, State, Country, Zip Code, and Phone Number). However, only First
Name, Last Name, and email Address are required to proceed with the LifeBio.com
membership form ("Membership Information"). You also give information when You
answer LifeBio.com questions about Your memories and thoughts within the Begin
and Continue sections of LifeBio.com. ("LifeBio Information"). You may also
provide email addresses of Your friends and family to start a list for use in
sharing the LifeBio or LifeBios You create ("Friends and Family Information").
You, or others You give Your Member ID and View Password to, will be required to
provide personally identifiable information such as shipping and billing
addresses when completing a purchase on LifeBio.com ("Purchase Information").
We also collect aggregate information about Our users that We derive from the
Membership Information, LifeBio Information and Purchase Information ("Aggregate
Information"). This Aggregate Information is information that describes usage
patterns and other demographics of users as a group but does not reveal Your
identity.
How We Use the Information We Collect
Membership Information/LifeBio
Information. LifeBio.com collects Membership Information from You to provide You
with a very user-friendly, personalized Web experience. Once You sign on and
enter in Your Membership Information, You are permitted to create and view Your
personal LifeBio(s) and You will then only have access to Your
password-protected area on LifeBio.com. Your Membership Information is also used
to target advertising and other relevant promotions or information to You on the
Site. We do not share Your Membership Information with third parties. Instead
advertisers give Us an ad and tell Us the type of audience they want to reach
(for example, females over 35 years of age) and then We choose to display that
ad only to users who meet this criteria.
We also use the Membership Information to send a monthly LifeBio.com
newsletter, regular email updates, feature announcements, LifeBio.com
promotional offers and third party promotional offers that may be of interest to
You. Only LifeBio.com (or agents working on behalf of LifeBio.com under
confidentiality agreements) will send You this information. Because a condition
of participation in the LifeBio.com Site is Active Participation (see Terms and
Conditions for a description of Active Participation), We will send You a
monthly LifeBio.com newsletter. If You do not wish to receive the monthly
LifeBio.com newsletter, You may always cancel Your LifeBio.com membership by
submitting Your request to
Services@LifeBio.com. We
will delete Your account and remove and discard any content associated with Your
account (personal information, uploaded images, comments, etc.).
Emails, newsletters, LifeBio.com promotional offers (aside from
those in Our monthly newsletter) and third party promotional offers are
optional. When We offer You optional emails and other forms of promotions, You
may email LifeBio.com at
Services@LifeBio.com
and ask that these optional emails or other forms of promotion not
be sent in the future.
LifeBio Information
LifeBio.com provides over 250 questions for You to answer in our
online template. The online information will only be viewed by LifeBio to ensure
that the LifeBio Terms and Conditions are followed by You (see Terms and
Conditions). LifeBio.com does not pre-screen all content and We are not liable
for any content. As with Your Membership Information, We use the LifeBio
Information to further personalize Your experience on Our Site. Your LifeBio
Information is used to target advertising and other relevant promotions or
information to You on the Site. We do not share Your Membership Information with
third parties. Instead advertisers give Us an ad and tell Us the type of
audience they want to reach (for example, females over 35 years of age) and then
We choose to display that ad only to users who meet this criteria.
We also use Your LifeBio Information to send a monthly LifeBio.com
newsletter, regular email updates, feature announcements, LifeBio.com
promotional offers and third party promotional offers that may be of interest to
You. Only LifeBio.com (or agents working on behalf of LifeBio.com under
confidentiality agreements) will send You this information. Because a condition
of participation in the LifeBio.com Site is Active Participation (see Terms and
Conditions for a description of Active Participation), We will send You a
monthly LifeBio.com newsletter. If You do not wish to receive the monthly
LifeBio.com newsletter, You may always cancel Your LifeBio.com membership by
submitting Your request to
Services@LifeBio.com. We
will delete Your account and remove and discard any content associated with Your
account (personal information, uploaded images, comments, etc.).
Emails, newsletters, LifeBio.com promotional offers (aside from
those in Our monthly newsletter) and third party promotional offers are
optional. When We offer You optional emails and other forms of promotions, You
may email LifeBio.com at
Services@LifeBio.com
and ask that these optional emails or other forms of promotion not
be sent in the future.
Family and Friends Information
When You choose to share LifeBios that You have created with Your
Family & Friends Email list, those individuals will be able to view personally
identifiable information in the LifeBios that You allow them to access. Family &
Friends can also purchase the LifeBios that You allow them to access (see
Purchase Information). If those persons on Your Family & Friends list do not
purchase through LifeBio.com, We do not use any personally identifying
information with respect to those Friends & Family for any purpose.
Purchase Information
If You want to use the LifeBio.com Service for purchasing
merchandise (books, other items, or services, etc.), We will ask for credit card
or other billing information. We will automatically charge Your credit card
account for shipping and handling and all applicable taxes. We use Your Purchase
Information to know where to email You to let You know that We have received
Your order for any LifeBio product or service, and to process Your purchase
request. We may also use Your Purchase Information to market to You through Your
email address, providing You with feature announcements, LifeBio.com promotional
offers and third party promotional offers that may be of interest to You. You
may opt-out of receiving these emails by emailing Us at
Services@LifeBio.com.
Aggregate Information
We reserve the right to use aggregated, anonymous data about our
users as a group and to share the data with third parties. In order to make the
Site more relevant to our users, We may also direct advertising from our
sponsors according to the interests of our users, using aggregate (not
personally identifiable) data.
Confidentiality of LifeBio.com Information
Except for the purposes of processing Your purchase request,
LifeBio.com will not sell, rent or otherwise share Your Membership Information,
LifeBio Information, Family & Friend Information, or Purchase Information to a
third party without Your knowledge and consent. Advertisers on LifeBio.com do
not have access to Your individual account information. Advertisers simply give
Us an ad and tell Us the type of audience they want to reach (for example,
females over 35 years old). LifeBio.com can then choose to display the ad only
to users who meet this criteria.
When processing a purchase request, LifeBio.com shares Your
information with third party intermediaries (for example, credit card
authorization company, etc.) who help Us run the LifeBio.com service and Site.
These third party intermediaries do not store, retain or use the information You
provide.
LifeBio.com will also disclose personally identifiable information
as required by law or to protect the rights or property of LifeBio.com.
Who sees Your LifeBio or a loved ones' LifeBio online?
You can see Your LifeBio online using Your Member ID and Master Password. Your
Family & Friends or "Invitees" can see Your LifeBio(s) online using Your Member
ID and a View Password. You must provide Your Family & Friends with access to
Your Member ID and View Password either by using LifeBio.com's Family & Friend
Email List service (coming soon) OR by calling or Emailing them Yourself. Your
Invitees will also be allowed to share Your LifeBio/LifeBios with their
Invitees.
LifeBio.com personnel may view Your LifeBio/LifeBios in order to help solve
service problems, to ensure compliance with our Terms and Conditions, or to
improve the web experience of LifeBio members.
Safeguards in place to protect Your Information
Your personal information on our Service is password-protected. We strongly
recommend that You do not give Your Master Password to anyone and that You
change it regularly in the Profile area of LifeBio.com.
If You are using a public computer (public library, school computer, etc.) or a
shared computer (family computer, roommate's computer, etc.), We strongly
recommend that You close Your browser before getting up and moving away from the
computer. This will prevent others from accessing Your account and personal
information. Please note that because our company is particularly sensitive to
protecting information about children on the Internet, children under 13 are not
eligible to be members of LifeBio.com. However, We encourage parents to use our
service as a family activity with their children.
LifeBio.com protects Your Membership Information, Your LifeBio Information, Your
Purchase Information and Friends & Family Information. We understand that this
is especially important when there is an exchange of credit card, billing, and
password information. In addition, We limit access of personal information to
only those employees who need it to carry out their jobs.
LifeBio.com will never ask You for Your Member name, Member ID, or Master/View
passwords in an unsolicited phone call or in an unsolicited email. You will only
be asked for Your Member name, Member ID, and Master/View Password when You
initiate the contact and only if the Member name, Member ID, and password are
necessary to correct a service problem. You may also be asked for a phone number
where You can be reached for follow-up information about the service problem
from LifeBio.com.
Other privacy information
Links from the LifeBio.com Site
If You click away from LifeBio.com to visit the site of any third party, whether
through links available on Our Site or through other sites framed within Our
Site, You may be asked for Your credit card or other personal information in
order to purchase or use products and services offered. These companies have
their own privacy and data collection practices. LifeBio.com has no
responsibility or liability for these independent policies. You should therefore
review their privacy policies carefully if You have concerns about how Your
information may be used.
International Visitors
LifeBio.com may be viewed internationally and may refer to products, services,
and programs that are not available in Your country. These references do not
imply that We intend to provide those products, services, or programs in Your
country. This web Site was designed for and is operated in the United States. If
You choose to access Our Site from outside the United States, You take
responsibility for compliance with applicable privacy laws of Your country of
residence.
Contacting LifeBio.com
If you have any questions about our Privacy Policy, the practices of this site, or your dealings with this Web site, you can contact us at Services@LifeBio.com, or Send information to: Richard McQuown 41 South High St. Columbus, OH 43215.